Pathao, Bangladesh’s largest digital services platform, has been honored with the prestigious Superbrands Award 2025 in the Super App category, a first-of-its-kind achievement that highlights how homegrown innovation from Bangladesh can earn recognition on the global stage. Created in Bangladesh, built for Bangladesh, and now acknowledged internationally within just 10 years of operation, this milestone is even more special as Pathao celebrates its 10th anniversary this year.

Superbrands is a globally recognized authority that identifies and celebrates exceptional brands demonstrating quality, reliability, and distinction within their respective industries. The recognition is awarded after a rigorous evaluation by experts and consumers, making it one of the most respected honors in the world of branding.

While most brands are recognized within categories they operate in, Pathao stands apart for winning in a category it pioneered in Bangladesh: the Super App. This recognition proves that Bangladeshi innovation can set global benchmarks, reaffirming Pathao’s position as the country’s most trusted and transformative digital platform.

Over the past decade, Pathao has redefined convenience in Bangladesh by seamlessly integrating rides, food delivery, parcel and courier services, and digital payments into a single platform. In doing so, it has built a lifestyle-driven ecosystem that connects millions of users, merchants, riders, drivers, and delivery agents every day. As Pathao prepares to celebrate its 10th anniversary, this Superbrands recognition adds  yet another feather to its crown in what has already been an eventful year, that also saw Pathao featured in Forbes Asia’s 100 to Watch, spotlighting the company’s impact and innovation. Fahim Ahmed, Managing Director & CEO of Pathao, said:
“Winning the Superbrands Award in the Super App category is a proud moment for Pathao and a testament to the trust our users and partners place in us. For a decade now, we have been pursuing our mission to  build products our customers love and are happy to pay for. This recognition inspires Pathao to be better, and to be your enduring companion all of life’s journey.”

Founded in 2015, Pathao is building a digital infrastructure that creates opportunities, empowers people, and enriches lives. Pathao is the largest digital services platform in Bangladesh and the market leader in ride-sharing, food delivery, and e-commerce logistics. With more than 10 million users, 300,000 Pathao Hero and delivery agents, 200,000 merchants, and 10,000 restaurants, Pathao is Here with You. The platform has created over 500,000 job opportunities in Bangladesh, contributing significantly to the country’s digital economy.